Why is Transparent, Clear, Frosted, EVOH Coffee Packaging Trending?

Over the last two years, we've seen an influx of transparent, clear, frosted, EVOH coffee packaging on the market. With the change in coffee trends, here's why this specific bag has been growing in popularity and if this is a right coffee bag for your business. EVOH packaging has been popular in Europe for the last couple of years. The switch in coffee packaging in the USA is due to the growing inspiration many of the coffee roasters and shops find abroad as well as within the USA. USA companies like Metric Coffee are coffee packaging trendsetters and whom many new coffee roasters and shops draw inspiration from. Check out some photos below:

Unlike clear PET bags, EVOH has some protection properties against oxygen, moisture, and light - all factors known to degrade coffee quality. Savor Brands Coffee Director, Marc Marquez took it one step further and conducted a study around EVOH's protection properties. Based on his findings, EVOH protects your coffee almost just as well as an aluminum barrier - up to one month! If you're looking for the most optimal protection for your coffee whilst using the EVOH material, we recommend adding a box to complete the look. With a box, it will assist in protecting your coffee from light exposure. Check out some examples below: