How ʻUlu Mana Turns Breadfruit Into a Local Favorite

Crunch With a Purpose: The ʻUlu Mana Way

In the industrial heart of Honolulu, there’s a small factory turning heads and satisfying cravings. ʻUlu Mana, best known for its crunchy breadfruit chips and creamy hummus, has built a name on simple ingredients and strong local values. Step inside the ʻUlu Chip Factory and you'll discover a snack brand with a mission rooted in Hawaiʻi's agricultural legacy.

Breadfruit, Reimagined

Breadfruit, or ʻulu, has fed generations in Hawaiʻi. Rich in nutrients and naturally starchy, this fruit has long been part of island diets. ʻUlu Mana takes this traditional crop and gives it a modern twist. Their signature product? Crispy ʻulu chips seasoned with garlic sea salt to cool lime and often paired with a smooth ʻulu Hawaiian Hummus. Every batch starts with ʻulu sourced directly from Hawaiʻi farms. That’s intentional. By choosing local ingredients, ʻUlu Mana boosts the state’s agricultural economy and strengthens the island’s food independence. It’s food with purpose, made fresh in the middle of Oʻahu.

The Man Behind the Mission

Building a food brand in Hawaiʻi isn't easy. Sourcing locally, scaling production, and keeping products consistent takes countless hours and sleepless nights. Loren Shoop, founder of ʻUlu Mana, opened his doors to the Savor Brands team and gave a full tour of his operations. He shared his 14 year journey from an idea to a robust local business, reflecting on the wins, challenges, and community that helped him grow.

Visit the ʻUlu Chip Factory

Want to taste where it all begins? Head to the ʻUlu Chip Factory in Honolulu. Along with their flagship chips and hummus, they offer a variety of Hawaiʻi-made goods. All while supporting local makers. ʻUlu Mana - ʻUlu Chip Factory 1933 Republican St, Honolulu, HI 96819 Hours: Mon–Fri: 9 AM – 5 PM Sat: 9 AM – 3 PM Closed Sunday You can also check out their website: ulumanahawaii.com

Why It Matters

ʻUlu Mana is proof that small businesses that are rooted in culture and community can thrive with vision and heart. Their success story is a reminder that food can connect us to history, to the land, and to each other.