The East Coast's coffee culture has been going through a surge of virality and packaging is front and center. From the viral packaging moments to new innovative designs, here's a quick look at some of the most popular coffee packaging trends of the East Coast.
Coffee Buckets
Iced coffee served in buckets has reached peak virality online and many coffee shops in the East Coast are adopting this trend.
Coffee Drink Pouches
In 2025, coffee shops are becoming more sustainably conscious. Many are ditching plastic cups for coffee pouches which offer more sustainable and eco-friendly packaging alternatives.
Sustainability Initiatives
As more East Coast cafes and coffee shops are embracing sustainability initiatives due to the growing consumer demand for eco-conscious choices, sustainability is not just a trend but becoming a core value within the Specialty Coffee scene. Looking to integrate a sustainable packaging collect back program in your cafe? Ask us about our R+R® Upcycling Program and how it works!

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