Sunrise In Aisle 5: PONO 2019 Lights Up The Shelf

Part 3 in our series looks at a standout build from Savor Brands. The PONO 2019 8oz QSBB bag uses Holographic Film Coffee Bag Packaging to turn motion and light into a real show. As shoppers move past the shelf, the film catches beams of light and shifts color, which makes the bag jump out from its neighbors. Open the pack and the printed wallpaper inside boosts the reveal, turning everyday coffee into a mini stage.

Why Holographic Film Wins Attention

Holographic film reacts to the store environment. That means the design keeps changing as people walk, carts pass, or lighting shifts. The effect is simple but powerful. Fun Fact: We offer different holographic film designs - ask our team for samples!

How the visual works

  • Light hits the holographic layer and scatters in many directions
  • Color and highlights move as the viewer moves
  • The logo area stays readable while background motion draws the eye
  • The bag looks active even when it is still

A Reveal That Feels Premium

Once the zipper is pulled, the interior print (wallpaper) continues the experience. It frames the first look at the beans and connects the outside art to the interior space. Open bag benefits
  • Wallpaper creates a finished, branded interior
  • Contrast between outside shimmer and inside art adds depth
  • Great for photos, tastings, and gift moments

Built For Coffee, Not Just Looks

This design is more than a pretty surface. Everything on the spec list supports freshness and easy use. Bag details
  • PONO 2019 Whole Bean
  • Digital print
  • Custom Dimensions 8oz Quad Seal Box Bottom
  • Holographic film
  • Printed wallpaper interior
  • Pull tab zipper for reclose
  • WIPF degassing valve
Media
Sunset Wallpaper Content

How It Pops On The Shelf

Shoppers scan quickly. This packaging slows them down. Retail advantages
  • Dynamic shine makes fast walkers look twice
  • Clear brand callouts stay legible against the light play
  • Box bottom profile sits stable and faces forward
  • Interior wallpaper rewards the customer after purchase
Complimentary Upcycling From Savor Brands Savor Brands offers complimentary Upcycling for our coffee packaging customers. The R+R® Program makes it easier for roasters to keep used bags out of landfills and gives buyers an easy way to do the right thing. Program highlights
  • Complimentary upcycling for eligible Savor Brands coffee packaging - you just need to purchase a R+R® box!
  • Simple instructions printed on pack for clarity

Catch The Light, Keep The Flavor

PONO 2019 proves that motion and light can sell coffee before the first sip. With holographic film for instant shelf appeal, a wallpaper reveal for brand theater, and functional features that protect freshness, this pack shows how smart packaging works from aisle to cup.

Other Blogs of Interest